Cali Press North Sydney
The North Sydney store is recognisably Cali Press with signature neon signage, custom white washed timber ceiling, branded menu boards, rattan lights, So Cal inspired breeze blocks counter and a refined colour palette. The store draws on the urban location of North Sydney to develop a refined iteration of the classic Cali Press. The material palette comprises of primary Cali Press colours whilst interchanging materials that are more attuned to the business demographic – as seen in the brass Cali Brean inlay within the polished concrete flooring, european oak joinery and custom raked wall rendering. Denison Street is a sleeker, more urban exploration of the classic Cali Press typology to better suit the demographic of customers within the area.